Marketing communications readers and industry players now have greater opportunities for highly refreshing and better enlightenment with the latest arrival of Newsmart Magazine into Nigeria’s buzzling and ever busy media landscape.
The Magazine, anchored and published by Newsmart Media and Communications, Lagos based strategic information distillation and articulation agency, is a brand and marketing focused business newsfile that aims at delivering indebt, incisive , accurate news reportage and analysis of current emerging issues and events as they unfold in and around Nigeria’s marketing communications industry, alongside allied business sectors of Nigeria’s economy.
The magazine which cuts it’s teeth firstly as online, ever busy publication has promise to expand in scope, to later cover the print, and social media platforms , including – Facebook, Tik Tok, Instagram, Telegram, LinkedIn among others.
Essentially, the magazine focuses on activities in the industry, with emphasis placed at projecting the views, opinions and interests of key players and stakeholders marketing communications namely – advertising, marketing, experiential marketing, public relations, Out -of Home media and the general business sectors of the economy.
Newsmart Magazine is anchored and edited by seasoned journalist, Clifford Amuzuo, one of the leading lights and prime most writer in brands and marketing communications journalism.
For near a decade, Amuzuo played lead role, anchoring Vanguard Newspaper’s pioneer page on – advertising, marketing, a very popular column that featured eveMondays. He later served as General Editor at Marketing Edge Magazine , Nigeria’s foremost marketing communications publication.
Amuzuo also had stints working with The New Narratives, The Industry Newspapers both iin Lagos, serving as Senior Editor at both publications.
Commenting on philosophies behind the Newsmart magazine , Amuzuo noted that “ poor information distillation and articulation poses stumbling block leading to failures and inefficiency in government policy formulation process as well as growth of both public and private sector institutions “
Through deployment best craft and cutting edge media information technologgies , He said Newsmart is positioned to deliver top notch, well distilled and articulated information strategies to clients and business consumers.
A versatile and widely eexperienced journalist, Amuzuo obtained Diploma in General Agriculture in 1987 from University of Ife ( Now Obafemi Awolowo University, OAU) .
He graduated in 1998 with Upper Class, Combined Honors degree in Philosophy / Political Science from University of Ibadan, Nigeria .
He holds membership of several professional organizations, including.. The Nigeria Union of Journalist ( NUJ), National Institute of Marketing of Nigeria (NIMN), Nigerian Institute of Management ( NIM)), Nigerian Institute of Public Relations ( NIPR) and Certified Institute of Professional Managers ( CIPM).
